Our Team

Identity’s stylists are highly-trained, experienced and dedicated to the success of our business.

Elizabeth Schwartz

Owner, Stylist, Waxing



Elizabeth has 18 years’ experience. She specializes in haircuts for men/women/children, fades,curly hair, Bayalage, fun specialty colors,Ombre, hand painting highlights,weddings, color correction, waxing & helping each client find their hair identity. She loves everything about this industry. Owning a salon is about creating a place where the staff can let their creativity grow and keep their passion in this industry alive. She enjoys spending time with family/friends, singing, boating/camping, & dancing.



Stylist, Waxing



Joni specializes in unique vivid colors, pixel hair, balyage, blondes, short hair cuts, razor cuts, and waxing. Joni loves making each and every client feel amazing when they leave her chair. There's no greater feeling in the world than making someone feel beautiful. She has a son and a daughter who inspire her everyday and that she considers  her greatest gifts in life. She loves singing and playing guitar with her husband, hiking, listening to music great conversations, and laughter. Her philosophy is to find what you love and do that. Always do that. Hair is what she loves doing, and she can't imagine doing anything else.





Bio coming soon!





Hope has 6 years experience in the hair industry and loves everything that comes with it especially the clients that challenge her creativity! Specializes in cutting curly hair, long hair, short hair, A-lines, all over colors, touch up colors, highlights, lowlights, specialty color, Balayage and much more!

She enjoys being outside with her family, friends and her dog Coco. Loves the spring time and swimming during summer, plans to travel to Italy in the next couple years to learn about her culture. She's very big on customer service and always being attentive to her clients needs and wants!






With over 20 years in the hair industry, Greg has witnessed and been a part of the constant evolution of hair fashion & techniques over the decades. The constant change,along with artistry, detail, and how presentation effects the way we are perceived by others & feel about ourselves that drew Greg to this industry. This has also continued to fuel his passion for all things hair and his love of helping his guests continue to feel the best about themselves,inside and out, whether it be men,women,or kids.

Greg is a full-time dad with two daughters,as well as two canine daughters, and a feline granddaughter. His interests are very eclectic and too numerous to list. Greg is looking forward to decades more of getting to know and serve his guests from behind the chair,




Stylist, Waxing



Renee believes that each guest that sits in her chair is their own unique canvas.

She enjoys working with different textures, patterns amd shapes to create custom looks. With Renee's spirit animal being a mother hen, it is easy to identify her nurturing dispostion in the deep relationships that she forages wiht her guests. 


As Renee builds a beautiful life for her and her young daughter, she splits her time between  the salon and her company, Beauty and the Beats, which provides beauty,DJ and photography services for special vents.


Thre words that describe Renee: Creative, Patient, Loyal.






Bio coming soon!





My name is Andres Rios. Ive been specializing in mens hair and beards since graduating hair school in 2012. Little did I know that cutting my own hair would lead to a career. I'm very patient when it comes to the wiggliest of kids as I have two beautiful children of my own. I am straight razor ready and will hand out the best fades in town. Come check me out you will not be disappointed!

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